SoulCycle are considered by many to be the indoor cycling brand. Their first Manhattan studio opened back in ‘06 and started an indoor cycling revolution that paved the way for other premium fitness brands and concepts. Right after launch classes were quickly waitlisted, and it was clear that founders Elizabeth Cutler, Julie Rice, and Ruth Zukerman were onto something special.

SoulCycle was later acquired by Equinox in 2011, which helped turbocharge their expansion to over 100 studios in the US, Canada, and the UK. They’re famous for their candlelit studios, bike choreography, and instructors that are as much MCs and DJs as fitness professionals.